Elite Secrets Bridal is kicking off 2021 with a BANG! What better way to say YES to your dream dress than at our next Allure Bridals: Madison James Trunk Show coming February 5-7! Oh, but that’s not all, we have not one but TWO trunk shows in a row with a second round of Allure Bridals Trunk Show March 12-14! We’re giving your two EXTRA special weekends to shop these decadent, luscious Allure Bridals 2021 designs made for the bride who LOVES a little extra detail in her dream dress!

The Allure Bridals Madison James Collection (February 5-7) focuses on the bride who loves delicate draping with the softest fabrics and flattering silhouettes. While Allure Bridals (March 12-14) focuses on the bride who loves decadence, sexy + dramatic backs with delicate beadwork and more! A girl can’t go wrong with booking either weekend for these exclusive winter trunk show extravaganzas!

Allure Bridals: Madison James Collection comes to ESB February 5-7, 2021!

Allure Bridals: Madison James Collection comes to ESB February 5-7, 2021!

Because we can’t think of any better way to stave off those winter blues than with an ELITE store event where brides can receive 10% off gowns and FREE alterations (basic alterations, see team member for details) . Did we mention a FREE bridal hair + makeup trial ($200 value) when saying yes to your dream dress at one of these exciting trunk shows?!

What our brides are saying about their #sayyestothedress moments:


”I had the best time shopping at Elite Secrets! I had visited one other bridal shop and did not have the best experience. The first shop tried to push extreme alterations on me and told me several things that Elite Secrets proved to be false. Michaela was an amazing bridal stylist! I told her what I was looking for and she nailed it with the first dress. I ended up liking her pick way better than the dresses I picked out and it was ultimately the one I ended up buying. They made me truly feel like a bride. I highly recommend Elite Secrets!”


Why say YES at an Elite Secrets Bridal Trunk Show?

  • Get hand selected NEW designs only in our store for one weekend only!

  • Receive 10% off any wedding gown!!

  • Receive expert styling expertise from your personal consultant

  • Receive FREE alterations on your wedding gown

  • Receive FREE bridal hair + makeup trial when saying YES to your dream dress

Want to turn your Trunk Show appointment into a FABULOUS party?!? Pop open some bubbly and book our VIP Elite Experience!

The VIP Elite Experience includes but is not limited to a two-hour appointment for a bride tribe of up to 10 people. Reserved space for a private appointment for you and your circle only. During the session, your group can indulge in a full champagne bar and enjoy fresh sweet treats from our bakery partners.

Your guests can sit back and look on as our bridal stylist treats you to a full bridal styling consultation. No one from your tribe will be left out of the pics because they’re behind the camera. Our team will capture the entire appointment and everyone from your tribe.

Allure Bridals comes to ESB March 12-14, 2021!

Allure Bridals comes to ESB March 12-14, 2021!

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